The effect of his preaching: Then went out to him Jerusalem and all Judea, and all the region round about Jordan.
If not instantaneous, the success was rapid. The news traveled swiftly. First came those from the surrounding country, people from either side of the Jordan, whose homes were in or near the wilderness. Then the great movement spread in ever-widening circles into Judea. And finally, haughty, disdainful Jerusalem is drawn into the excitement. This the evangelist intimates by placing the capital city first; even conservative Jerusalem goes into the wilderness, a penitent at the call of John. A remarkable testimony for the power of the Word when openly and fearlessly proclaimed!