What is this love of God's name which is so very precious, and how is it to be obtained?
I. We know how it is with us when we love any person among men very dearly. It is a joy and satisfaction to us only to hear his name, or to see it anywhere written or printed. So it is with those who have any spark of true love towards God, and our Lord Jesus Christ, and the Holy Spirit of God. They are glad to see these sacred names in the Bible or in any other good book, and to hear them pronounced with religious reverence.
II. If we truly loved that name, would we not bear it in mind continually, and hide it in our heart, that we might not sin against it? Would not this saying of the wise man be ever present in our minds: "I will not sin, knowing that I am accounted Thine"? One way or another, true love will make us evermore on the watch that the name of the Beloved which we carry about with us may in no way suffer through our neglect.
III. Those who so love God's name see what a mighty encouragement is held out to them. They are sure of being looked on and of obtaining mercy. For it is said, "Thou usest to do so unto those that love Thy name." Almighty God will look upon devout persons; He will not turn His face away from them; He will be merciful to them when they confess their sins. He promises that nothing at all shall be lost which we do simply and truly for the love of His name.
J. Kehle, Sermons for the Christian Year: Sundays after Trinity,Part I., p. 245.